COACHING & MENTORSHIP

PERSONAL & PROFESSIONAL DEVELOPMENT

PHOTO: SOFIE NILSSON

  • “The best part of coaching is that I get to put myself first. Hanna gave me new perspectives, stronger self-trust, and made change feel simple.”

    — Tobias - Manager H&M

  • “A co-pilot — someone who’s with me all the way. When things feel messy and emotionally charged, she helps me structure and clarify.”

    —Gina - CEO & Founder

  • “I want to be the best version of myself as often as possible, and coaching helps me move toward that. It helps me maintain focus, energy, motivation, and drive when things around me take over.”

    — Theres - Team Manager

Coaching options

Psst.. I coach in both Swedish and English.

Starter package

An introductory coaching package for you who want to build self-awareness and create a solid foundation for intentional choices.

This is for you if you:

  • are curious about coaching and want to explore the process

  • are facing a decision (new role, career change, life transition)

  • want to strengthen your confidence and understanding of yourself

The Package Include

Four focused parts. Each part includes one reflective exercise and one coaching session to land insights and next steps.

  • Identify and appreciate your strengths. We often overlook what comes easily to us and focus on fixing weaknesses. When you understand and use your strengths consciously, you gain energy, experience more flow, and feel confident in your value.

    I work with CliftonStrengths, and this is consistently one of the most appreciated parts of the process.

  • Clarifying your values helps you understand what truly matters to you and why. Your values guide your decisions, priorities, and boundaries. When you’re clear on them, decision-making becomes easier, uncertainty decreases, and stress is reduced.

  • Explore what gives meaning, direction, and energy to your (work) life. Your why becomes an inner compass — something you can return to when navigating decisions and priorities.

    By reflecting on four perspectives (what you love, what you’re good at, what the world needs, and what you can be paid for), you gain clarity around what creates motivation and meaning for you.

  • From intention to action. This part helps you translate insight into a clear and realistic direction for the coming 12 weeks.

    You start by defining your word for the year — your overarching compass. Then you explore your seasons to understand your natural rhythms and needs. Finally, you set a 12-week focus that turns intention into concrete action and visible results.

    The 12-week method works because it creates urgency, clarity, and momentum — here and now.

PRICE: 5000 SEK


All prices excl. VAT

Coaching program

A structured coaching program with regular sessions to coach you towards a set goal.

This is for you if you:

  • want regular sessions over time to provide the structure

  • want to work with recurring patterns and behaviours

  • are ready to develop your mindset and way of relating to yourself and others

  • are looking for long-term, sustainable change

The Program Includes

A coaching program tailored to you. 6–10 sessions with regular intervals every 2–4 weeks.

    • Regular interval of every 2-4 weeks

    • Initial session to define goals and focus

    • Midway check-in for reflection and adjustment

    • Closing reflection to integrate learnings

    Each session is tailored to your needs and what’s most relevant for you right now. As your coach, I challenge you to gain perspective without giving you direct answers or solutions. I guide you through reflections and learnings, helping you explore challenges, identify obstacles, and set actionable steps.

  • Where relevant, I provide structured exercises or workbooks to deepen self-awareness and simplify the reflection process. These tools help you clarify your thoughts, explore new perspectives, and turn insights into action.

  • Between our sessions, you set tasks for yourself to apply what you've learned and keep the momentum. These might be small, manageable steps or reflections based on what we’ve discussed. In the next session, we follow up on your reflections and progress.

  • Self-reflect through writing. Between our sessions, I encourage you to keep a reflection book to capture your thoughts, insights, and experiences as you progress.

  • It’s easy to focus on what’s not working, but I help you regularly take time to recognize what is working and celebrate it.

    Gratitude shifts your perspective, builds resilience, and boosts well-being. Celebrating your wins — big or small — reinforces progress, strengthens confidence, and keeps you motivated.

Prices from: 9000 SEK
(private clients)

Company rates available

Final scope and price are agreed after an initial conversation.
All prices excl. VAT

Ongoing Support & Sounding Board

For you who want regular support, continuity and a trusted sounding board in your everyday life. A support to untangle thoughts, regain focus, and stay connected to your direction when things feel intense, messy,

This is for you if you:

  • For you who don’t want to work towards a specific goal or follow a structured development program

  • For you who want a regular check-in and value having space to think out loud and land decisions

This Option Includes

  • On-demand coaching as needed – short sessions (15–30 minutes), max 2 times/month.

  • SMS / WhatsApp voice messages – response within 24 hours on weekdays

PRICE: 2500 SEK/month


All prices excl. VAT

Want to work together?

Lets start with a chat

PS. Sometimes you don’t need coaching.

You need advice, a mentor. I offer mentorship for leaders and entrepreneurs, based on my own experience.

What its like to work together

  • "Hanna surprised me every conversation with her ability to balance superior professionality, the ability to actively listen and the social skill of getting a client/count part in a conversation feeling both safe, inspired and challenged at the same time. I truly recommend Hanna for both individuals and organizations in need of her services and support."

    Karin Wadström - Executive Vice President, People & Change Tele 2

  • “Hanna has an exceptional ability to bring clarity to my thoughts. When things feel messy and emotionally charged, she helps me structure them, understand what’s really going on, and put words to it. She guides me toward a clear direction and the next step forward. Through her presence and genuine engagement, she feels like a co-pilot — someone who’s with me all the way, giving me strength and courage to take the wheel. Hanna is supportive, challenging, and affirming at the same time. Her reminder that I am enough allows me to meet others with a new sense of confidence.”

    Gina Theman - CEO & Founder

  • “The best part of coaching is that I get to put myself first and gain Hanna’s perspective on my own thinking. With her support, I was surprised by how simple it became to create change. She helped me believe more in my own ability and see everything I’m actually managing to shift. Hanna is easy to talk to, creates a strong sense of trust, and gives me space to think freely about what I’m dealing with. She helps me summarize and clarify my thoughts, always focusing on solutions and the next step — which makes it easy to follow up and move forward. I always leave our sessions feeling energized.”

    Tobias Andersson - H&M Omni Head of Merchandising

  • “Hanna quickly identified the core of the challenges I was facing and guided me with a steady hand through a process that made me feel cared for, seen, and truly heard. Being coached by Hanna has not only significantly strengthened my self-confidence, but also increased my trust in my own abilities. I would recommend Hanna to anyone who wants to develop their own self-leadership.”

    Emelie Ritter - Founder & CEO

  • “Hanna has a way of letting me speak freely about a topic, while still ensuring we stay on track and keep moving forward. With a steady and supportive presence, she guides me onward and allows insights to land. I really appreciated her energy, clear guidance, and grounded way of helping me uncover what was already within me, but that I hadn’t been able to put into words before.”

    Julia Ekman - CX Manager

  • “I want to be the best version of myself as often as I can, and coaching helps me move toward that goal. It helps me maintain focus, energy, motivation, and drive when things around me sometimes take over. Hanna encourages me to dive deep into the challenges, and then guides me in finding solutions that actually fit into my everyday life. As a coach, Hanna is approachable, humble, and understanding, while always keeping us focused. The power of habits is strong. Sometimes I take the wrong step, but then I reflect on the situation and consider how I want to handle it next time. Regularly looking back and evaluating was also a central part of our coaching. Truly valuable.”

    Therese - Team manager

  • “Hanna is a highly skilled coach and exactly what I was looking for. She shows genuine engagement and has a clear, concise way of summarizing my thoughts — often in ways that feel truly eye-opening. She combines established, professional methods with deep personal insight and experience. If you’re looking for a coach who takes a real interest in your development, you’ve found the right one.”

    Sophia - Entrepreneur

  • “I highly recommend Hanna’s starter coaching package focused on strengths, values, ikigai, and focus. Hanna offers completely new insights into your ‘why’ and builds the work from the ground up with attentiveness and genuine engagement. It felt like a well-invested choice, providing valuable perspectives in both professional and personal contexts. What stood out most — and surprised me — was gaining a new understanding of my strengths and how they have guided me toward a more authentic presence. The combination of deep, reflective work with Hanna and practical assignments between sessions gave me rich material to move forward and further develop the areas that felt most energizing. Thank you.”

    Erik Peder Olsson - Egenföretagare

Hi, I’m Hanna

I know the challenges you face because I’ve been there. I have done the journey myself, and I’m still on it


No matter which role I’m in,  business leader, entrepreneur, friend, family member, or partner, I’ve realized that the same challenges, frustrations, and patterns keep showing up.

When I moved to Åre and stripped away all external factors. I realized it wasn’t about my circumstances,  it was about my attitude towards them.

Our thoughts shape our actions. Just like physical fitness, your mental processes need regular training to feel good. That’s why I believe in coaching. It’s how we strengthen our mental fitness.

With over a decade of experience as a leader and now as an entrepreneur I know how it is. As an ICF-certified coach, I coach leaders, entrepreneurs and individuals to proactively create better conditions for themselves and others. 

More About Me

"Everyone thinks of changing the world, but no one thinks of changing themselves.”

Get started